Luna Margherita is my name.

I hold a Masters Degree (with distinction) in Applied Imagination in the Creative Industries from Central Saint Martins College of Arts & Design, London.
Since 2014 I have been Design Lead at Ripple. One of our apps, Traces, has been awarded Best New App by Apple, and has been welcomed with praise by the media.
One of my designs has been broadcasted in the iconic big screens in Times Squares, during a collaboration between our team and Viacom.

This is an absolutely cracking idea
— New Scientist
It’s as if the messages have been etched on the air
Geolocation meets messaging meets augmented reality meets tech brains everywhere exploding
luna margherita viacom traces times square.jpg

Book design

Together with my partner Ljudmila Sotchi, I have illustrated the book “Deviate” by Dr. Beau Lotto, published by Hachette.
For the artist Tanja Hollander, we have designed film titles and film animations (Are you really my friend, 2017. Quiet Film, Las Vegas). In 2017 we had the honour of supporting Tanja in the process of curating and designing her book “Are you really my friend”, published by MGM and MASS MoCA and presented at Art Basel Miami in December 2017 (get the book here).



I have been guest speaker at several conferences, events and workshops in Universities, festivals and conferences, where I have spoken about communication through visual design in the digital landscape, and was a lecturer at the University “Centro Sperimentale Design” (Italy) for the Academic Year 2012/2013.

Happy people

"And then she starts talking. A calm, lunar, joy entered our minds and we knew that everything was possible. Insightful and inspiring"
Elisabetta Ambrosi, journalist Il Fatto Quotidiano, Vanity Fair

"With a catchy out of the box thinking and a unique combination of skills that goes from video production to graphic design Luna is an amazing team player that can take any project to an engaging creative mission.
A very focused and open minded professional, I have worked with her on several unconventional marketing projects and viral videos productions"

Danilo De Rosa, Business Development Manager at group

"I had the pleasure to share with Luna one year of work & life at Central St Martins and she is probably one of the students who made that year of my life so wonderful. She is simply an amazing creative spirit with an incredible energy and positivity (when she got into any room the grey clouds disappeared to give place to a shiny and colorful rainbow)"
José Estévez García, Technology and Social Innovation at Fundación Ayuda en Acción


I am focussed on the impact of technology on what it means to be human and how/if we are allowing technology to reshape us.
Such evolution is mostly evident in the projects AI Dreams and Deep Emoji.

A shadow of me exists on social media, but there is little activity since 2014, the year when I realised that for a happy life one needs to be in charge of their attention and focus. I became very critical towards the (ab)use of social media and although I recognise the potential and I am still fascinated by it, I decide everyday to turn my attention elsewhere.

Fringes of my work are becoming more experimental, but I am still very much involved in consulting for startups, individuals and more established companies.
Contact me if you need to visualise your ideas (illustrations/animations), build or design your app/website (UI/UX), or if you need a fresh approach to your projects, that I can provide through my extensive design experience and my knowledge of what goes on in the internet and technological sphere.

I collaborate with an extensive network of professionals.

I am only taking selected clients at the moment, so please contact me to discuss your needs.